Internet Marketing | Lead Generation

Today’s temporarily misplaced ATTIC find is a set of Tapes by Hal Krause - Titled: How To Hire Winners (or as it turned out for me, How To Hire Sales Winners)

By 1983/84 I was enjoying considerable success as a salesperson - and everything looked very rosy. I enjoyed selling and being still quite young, sales management was not something I was yet particularly aspiring to. Indeed, I had been offered sales management positions several times before I eventually accepted the invitation from my good friend, Keith Revel (my Area Sales manager at the time) to become a District Sales Manager for a Big Name Double Glazing company.

Looking back on it, I’m not entirely sure why I had been so reluctant to go into sales management (I can only assume it was because I enjoyed selling so much) - but very quickly I developed a real passion for sales management and also for sales training.

Back then, we would put ads in the newspaper along the lines of “Do you want to earn £500 per week” ($1000 per week) - “No Experience Required”

These positions were of course “commission only” and frankly that was a big turn off for a lot of people, so as a sales recruiter you really had to really work to get people to join you. We did not always get it right, but we gave quite a number of people who are still in sales today, their first sales job. Just a few of the previous professions that some of these Sales Superstars had worked in were: Bank Managers, Farmers, Building Labourers, Engineers and Ex Armed Forces.

Of course equally important was to recruit the right types of people and over time we developed a number of processes which allowed us to better sort out the wheat from the chaff so to speak.

One set of tapes, that more than anything else at the time helped was a set called “How to Hire Winners” by Hal Krause.

Hal and I shared something in common, in that we both got into Sales Management and Sales Training at a young age. Indeed Hal was only 23 when he founded American Salesmasters, an international audiovisual company specializing in sales training.

In this series of “temporarily misplaced ATTIC finds” series of blog posts it is perhaps too easy to sound like everyone whose training material I came across had an AWESOME impact on my life - but really, I am not over stating anything in this series of posts. Everyone of them impacted me greatly and made me a better sales person, a better sales manager and a better human being.

Without doubt, the training Hal Krause provided on how to hire winners had the greatest impact at that time on my sales recruitment skills.

Thank you Hal

For more information on Hal Krause Click Here